Keynote speaker marketing how to#

Keynote speaker marketing how to#

5 Practical Applications of AI for Business: Artificial intelligence and machine learning are the buzzwords on every business executive’s mind, but what exactly is AI? In this keynote address, learn what AI is and isn’t, how to think about its application to your business, 5 practical applications of AI (with examples), how to prepare your business for AI, how to prepare your career for AI, and how to start your AI journey.

Your audience will learn what social media ROI is and isn’t and how it differs from metrics like return on ad spend, the state of social media ROI today, popular ways of measuring it and the best practices and most sophisticated methods for measuring ROI, and when ROI is the wrong KPI

Social Media ROI: The one thing every executive says they want, but few understand what it is they’re actually asking for – yet every social media marketer dreads.You’ll learn: the difference between marketing analytics, data science, and AI, the four key attributes of a data scientist, how to draw more insights out of any dataset, including a simple export from Google Analytics, and how to get started on professional development if you want to pursue data science as a career option I’ll give your audience a tour of what marketing data science is, how it relates to marketing analytics, and practical tips for using popular data science techniques to make your marketing insights more valuable.

Yet many marketers feel like data science is an unreachable, mystical discipline shrouded in mystery. LinkedIn has indicated that open job positions for data scientists is up a whopping 11,500% year over year. Data Science for Marketers: Data science is the hottest thing since sliced bread.Topics Feedback Past Engagements Cut and Paste Biographies Please read it in full before submitting.

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